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Nareza
BRAND STRATEGY & DESIGN, ILLUSTRATION, PACKAGING
Nareza is a vegan solid cosmetics brand for sensitive skin. We created this brand around a simple idea: better choices can be good for both people and the planet. The brand brings together nature, science, and personal care to advocate for a more mindful and uncomplicated skincare routine. The visual identity and illustrations highlight the connection between humans and nature. The result is a sensitive, contemporary brand in sync with a holistic approach to well-being.

Strategy & Brand Design: Estúdio Mira
Creative Direction: Juliana Azanha & Rachel Lisboa
Logo: Juliana Azanha & Rachel Lisboa
Packaging Design: Juliana Azanha
Illustrations: Rachel Lisboa
Year 2024
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